It is a fact that every business, be it large or small, needs effective marketing strategies that can help it in capturing potential customers and making them become loyal ones.
One of the most effective methods of accomplishing this is to use branded merchandise because it is a method that has proven to be successful in creating visibility and maximizing sales.
But in your case, every dollar you invest as the owner of a small business without a large marketing budget must pay off with real results. And it is for this reason that you must choose the right, cost-effective branded merchandise to remain competitive.
We’ve put together a list of affordable merchandise ideas for small businesses.
1. Bags
Bags are one of the best promotional items for small businesses. Everyone finds them useful, as they can be worn to the office, gym, while shopping, or even travelling. Whether it’s drawstring bags, backpacks, tote bags, or duffel bags, there is a style that fits any audience and occasion.
2. Stationery
Some of our favourite small business promotional merchandise items are stationery products, which can include pens, sticky notes, notepads, and rulers. They are not big, yet they are amazingly efficient in keeping your brand visible in offices.
3. Branded Apparel
Branded apparel makes excellent promotional products, particularly for small businesses. These include t-shirts, polo shirts, and hoodies, which are comfortable, fashionable, and easy to turn into a custom design.
4. Tech Accessories
Products such as charging cables, USB sticks, headphones, and speakers are also effective merchandise for small businesses. Not only do these high-impact accessories make sure that your brand is noticeable on desks, offices, and even on the road, but it is also a great form of marketing without spending a fortune.
5. Keychains
Keychains are also a cheap merchandise to use in promoting your business. Since people almost always carry their keys, a branded keychain or key tag you give them leads to constant recognition of your brand. To make them even more special, you can personalize them or design them with an LED light feature.
6. Branded Headwears
As a small business in search of quality yet affordable promotional merchandise, you can’t go wrong with branded headwear like baseball caps and beanies. First, these are convenient accessories that customers will love, especially during rainy or cold seasons. Second, they give your business visibility and don’t require a huge investment.
7. Drinkware
Branded drinkware is a cost-effective merchandise for any business. These products, which include water bottles, mugs, and tumblers, are used daily, either at home, at work, or on the road. In fact, this ASI report indicates that more than 60% of consumers retain and use promotional drinkware for over a year and longer.
8. Calendars
Although people have phones and use digital planners, printed calendars are still in use. They pin them on walls or stick them on fridges to check dates or schedule special days. As a small business, branded calendars are one of the low-cost merchandise of ensuring that your name comes to mind of customers throughout the whole year.
Explore Our Range of Affordable Merchandise at UCT (ASIA)!
There is no need to break the bank to grow your business. By using the right, affordable branded merchandise from UCT (Asia), you can increase brand awareness, attract new customers, and, most importantly, remain in the customer’s mind without exceeding your budget and still meeting your standard of only high-quality merchandise. Reach out to us today to grab your own affordable merchandise!
