Search Results: promotional
Uniqueness, innovation, and creativity are some of the hallmarks of a successful gift set promotion. To stand out from the crowd, you must be offering something that no one else is. Not only that, but you must also be offering something complementary to the product you’re selling. This is because complementary gifts enhance the worth […]
Read More
What a lovely and proud accomplishment to attain the feat of the world’s largest coffeehouse chain! Indeed, kings are not made in a day! This American company has indeed built an indelible experience in the lives of its customers. With years of experience in the business, Starbucks has remained the first choice of customers globally […]
Read More
Visual merchandising is a marketing practice of organizing and presenting products in a retail setting. A major part of this practice is floor displays which come in different sizes and shapes. Floor displays are ideal ways to showcase your products and have your brand etched in people’s minds. However, they must be done right! Here’s […]
Read More
Shoppers’ decision to make a purchase is often influenced by some factors like packaging, quality of product, functionality, and the brand involved. When all of these are present in a single buy, it makes them eager to come back for more. Johnnie Walker shows mastery of the marketing world by incorporating all these factors in […]
Read More
On-premise marketing, also known as merchandising, is an efficient in-store strategy that brands use to influence potential customers. It is a strategy that enables brands to reach buyers at the point of purchase. It can be used for several marketing activities which include creating awareness for ongoing promotions, promoting products and services, or encouraging impulse […]
Read More
Organizing a competition is a common marketing strategy used by brands to gain customers, build interest and advertise products and services. Hosting a contest can help increase brand awareness and improve customers’ engagement with your brand. It’s no surprise that brands in different industries now choose contest marketing as their next strategy. Grant’s Whisky is […]
Read More
It’s another Christmas to ramp up your sales for the year! Right now, we know you might be worried about how to advertise your products to scale up your sales! But do you think advertising is somewhat expensive owing to the cost that might be incurred at the end of the Christmas season? That is […]
Read More
Let’s begin by talking about promotional tools. You see, promotional tools are a creative means of marketing your goods and services as a brand. They’re quite useful when it comes to making more people know about your brand, which in turn affects your brand positively. There are several available promotional tools, but it is always […]
Read More
There is nothing as quintessential as a brand bossing the market and earning fame like a whirlwind. Imagine everybody talks about your brand and even newbie competitors look up to you as a model! Of all its quintessence, what could have been the reason for this glorifying fame? Or perhaps, why do other brands stay […]
Read More
What better could a brand be than making its customers comfortable and at ease with its services? It’s indeed such a surreal experience for customers! It’s another mooncake festival for Hong Kong and Hongkongers can’t wait to celebrate this euphoric mid-autumn season in a grande style! But how much could this festival be without Starbucks’ […]
Read More