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Some promotional products never become outdated, take for instance the promotional custom-made cushion. We recently found this ravishing promotional cushion by Cadbury and we thought it might be ideal for your brand. So, let’s take a close look at a few tips Cadbury used to boost their promotional activities with this great promotional product. What […]
Read MoreWhen it comes to boosting sales and making more profit in the ever-competitive retail space, end aisle displays are highly effective. In fact, the more thought you put into the idea of end aisle displays, the more you’re convinced of their huge retail marketing potential. End aisle displays are a clever and productive option for […]
Read MoreDo you want to portray your brand as trendy and innovative? If yes, then it’s time to jump on the bandwagon! Yes, I’m talking about gift boxes! Before now, gift boxes were only used to securely package your product, especially for protection reasons. But now, their use has gone beyond these basic functions, as they […]
Read MoreFrom nosing whisky glasses to wine glasses to beer tumblers, most brands have favoured custom glassware when it comes to choosing the best promotional merchandise to pair their drinks products with. Grey Goose, however, wows consumers by offering free custom soda cans instead. Here’s why we love this simple, yet clever promotion! Grey Goose, a […]
Read MoreThe beer industry is multifaceted with a high degree of competition, and newbies are most negatively affected by this. However, are you a newbie in the beer industry longing to grow your brand and leverage competitors? Congratulations! Because you are about to enter a new dawn in your business! Here is a special tactic our […]
Read MoreWhy won’t you love chocolate? This cocoa bean confectionery is all creamy and delectable to taste! The taste is as yummy as the name! The pleasure and satisfaction that comes with a taste of chocolate would surely leave you with butterflies in your belly. Almost everyone wants a bite of it. No wonder Cadbury is […]
Read MoreTiming is everything! The success of most things is often connected to its timing and this includes your marketing campaign! Good marketing is knowing where to be and when to be there, but, unfortunately, many brands, especially those with small budgets, often undermine the importance of timing. As a result, we’ve decided to share 4 […]
Read MoreIs it important to boost your organic reach as a brand? Yes! Is it an easy task? Definitely not! But is it an achievable one? Surely, yes! How? Well, one surefire way to achieve increased organic reach is by being creative with your advertising spend. And while this works, it doesn’t necessarily require tossing lots […]
Read MoreIf you’re looking to compel people to buy your products, then you should be trying gift-with-purchase merchandising. This technique is quite popular amongst brands in different industries including the confectionery industry where KitKat is a leading light. Gift-with-purchase marketing is a tried and tested method of boosting sales and reaching more people; however, this is […]
Read MoreA popular saying goes this way, “people will forget what you said or did, but they’ll never forget how you made them feel.” This is quite interesting because it holds a simple, yet important lesson for us. Applying it to marketing, you can deduce that it goes against simply telling people why you think your […]
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