Branding

Hurray! It’s another Hong Kong anniversary of the legendary coffee brand, Starbucks! This year, like previous years, the brand rolled out its exclusive anniversary merchandise. The limited-edition cafe merchandise comprises custom-made mugs, flasks, and tumblers unveiled to celebrate Starbucks‘ 20th year in Hong Kong! When it comes to exclusive anniversary promos and organizing special events, […]

Holiday seasons are special seasons for every business. They’re a special period where business activities are at their peak, with different brands launching one marketing strategy to another. Due to the fierce competition to win customers over, brands must be exceptional with their marketing gimmicks. And this is where you’ll see top brands excelling way […]

Come over here all you coffee lovers, this one’s for you! Starbucks has done it again! This time, the renowned coffee and beverage brand has made a grand arrival in the beautiful city of Rome with a magnificent Point of Sales (POS). This is a big development for coffee lovers in Rome and we can’t […]

In a world where, as they say, you’re addressed the way you dress, standing out from the crowd becomes so important. Interestingly, this also applies in the world of liquor marketing. When it comes to standing out and capturing attention even in a competitive liquor market, Grey Goose sure knows how to create a buzz. […]

Ever wondered why Yeyo Tequila easily permeates the hearts of its customers? Sure, from the delectable taste, ravishing packaging, and authentic quality down to its smart QR Code marketing strategy, Yeyo Tequila is infallibly the perfect wizard for your brand’s superpower. What’s About the Yeyo Tequila Promotional Packaging? Yeyo has taken the buzz in the […]

Business is an embodiment of creativity and innovation. The strength of your innovation lies in how well you are creative in your thoughts. Innovation is never too much or enough because the world and everything about it keeps evolving in nanoseconds and remember, your competitors aren’t sleeping on this. Our team has come across so […]

Uniqueness is the greatest antic behind leveraging. It is the one main ingredient behind variety, and just like it is universally known that “variety is the spice of life”. As a brand owner, it takes just a little more creativity to become innovative. Bowmore couldn’t have done it better if they were thinking outside of […]

Remember the popular cliche, “Show me your friend and I will tell you who you are”? Indeed, Bowmore and Aston Martin have proven this to be true. A collaboration like no other, this got everyone thrilled and surprised. Bowmore is the pioneer among all distilleries on the isle of Islay and for over 240 years, […]

Are you done gazing at it? What did you see? An epitome of beauty definitely! Solento Organic Tequila is a super premium and award-winning USDA-certified organic tequila. Made from the most sustainable, healthy and organic ingredients, Solento tequila is a well-deserving mist of richly made natural flavours. However, with Solento organic tequila in vogue and […]

What an intelligent and beautiful idea to celebrate your customers in their very special moments! Of course, the result leads to a drastic improvement in branding. Most brands are mainly winter driven, that is, most brands promote their products during the conventional yuletide periods of Christmas and New Year. So what happens to the vernal […]