10 Creative Ways to Use Cheap Branded Merchandise to Boost Your Brand Visibility
The use of promotional merchandise has been around for years when it comes to marketing strategies. They’re functional, versatile, and effective for boosting brand visibility.
Even cheap promotional merchandise can leave a lasting impression and increase brand awareness if used strategically and creatively. Here are ten creative ways to use cost-effective branded merchandise to maximize brand visibility.
1. Event Giveaways
Events like trade shows and conferences provide the perfect platform for boosting your brand’s visibility. And you can achieve that using cost-effective merchandise like pens, key chains, and tote bags. These everyday items keep your company in the minds of those who receive them.
2. Corporate Gifts for Clients
Corporate gifts are powerful tools for strengthening relationships with clients and employees. You can show your appreciation to your customers with small, functional, branded gifts like USB drives, desk organizers, or notebooks.
3. Loyalty Program Bonus
A loyalty program is a marketing strategy to encourage repeat purchases. Including affordable branded merchandise in the program will further expose your brand.
4. Street Marketing Campaigns
Take advantage of your local environment to boost your brand visibility. Hand out free branded merchandise in areas with foot traffic. This strategy is cost-effective and directly exposes your brand to a large number of people.
5. Social Media Contests
Social media contests are an excellent way to increase online visibility and engagement, and they don’t require a huge budget to execute. To build excitement and brand awareness, offer simple yet enticing prizes to winning participants.
6. Referral Rewards
Offer free branded merchandise as a reward to your loyal customers for helping you spread the word about your business. Knowing what to give them can be challenging, but you can never go wrong with useful and cost-effective items such as branded reusable water bottles or phone stands.
7. Eco-Friendly Promotional Items
Today’s consumers highly rate eco-conscious brands. You can gain their trust and patronage by offering affordable, eco-friendly products such as reusable shopping bags or bamboo pens to boost visibility.
8. In-Store Promotional Gifts
Turn walk-in customers into brand ambassadors with air fresheners, pens, or shopping bags. These items are inexpensive and will keep your brand at the top of the customer’s mind.
9. Local Sponsorship
Another creative way to boost brand visibility is to sponsor local sports teams, school events, or community programs by offering branded jerseys, banners, or water bottles.
10. Gifts with Purchases
Gift your customers branded stickers, wristbands, and magnets with every purchase. These items may be simple, but they increase the perceived value of products and make your customer happy. What’s more? These items take your brand wherever your customers go!
Finally
Cheap branded merchandise can be a powerful marketing tool if used strategically. Whether it’s through branded giveaways or eco-friendly items, you can boost your visibility without breaking the bank.
Work with Us
Would you like cost-effective branded merchandise for your business? UCT (ASIA) has got you covered! We specialize in high-quality, cost-effective promotional products that get results!
Let’s work together to take your brand to the next level—contact us now to get started.
