Branding
The Brand is the personality of a company, product or service. It’s what people think and feel about a product or company, its name, design, symbols and slogans. Branding is how you make sure that your target market knows what you stand for and what makes you different from your competitors. Good branding can help to build customer loyalty, create an emotional connection with your customers and make your products and services more recognizable. Here are UCT (Asia)’s articles about branding.
Did you know that most musicians make more money selling their merchandise than they do from music streaming platforms like Spotify or Apple Music? This might surprise you, but it’s the truth! This makes you think: Are you giving your fans something they can take home and remember you by? Is your merchandise helping your […]
Read MoreYour business is only as strong as your employees. If they’re good, the business is good. But what happens if they’re stressed, tired, or unwell? Everything suffers! That’s why supporting the physical and mental well-being of your employees is something you shouldn’t play with as a business owner. First, it’s the morally right thing to […]
Read MoreEvery serious business needs a team. And every team must always present itself professionally and elegantly, projecting the brand’s image. This is because your team’s appearance gives off a positive first impression and affects how others perceive your brand. So, do you want to send a powerful message that says: “We’re organized. We care. And […]
Read MoreTrade shows are noisy and fiercely competitive. Every booth is fighting hard to grab attention. How do you stand out? Easy! Offer branded merchandise that people won’t be able to resist. Successful brands know that these branded merchandise for trade shows are not just freebies. They’re powerful tools that silently promote your brand. The right […]
Read MoreIt is a fact that every business, be it large or small, needs effective marketing strategies that can help it in capturing potential customers and making them become loyal ones. One of the most effective methods of accomplishing this is to use branded merchandise because it is a method that has proven to be successful […]
Read MoreChristmas is around the corner, and there’s no better time to prepare for that gift-giving season when people scramble around gift shops to find the perfect gifts for family and friends. As a gift shop owner, you need the proper selection of gift shop items to stand out in 2025. In this article, we’ll walk […]
Read MoreThe Ultimate Guide to the Best Merchandise Websites: Where to Find Unique and Trendy Products Online
Global e-commerce sales in 2024 were $6.33 trillion and are projected to grow to $6.86 trillion in 2025. That means a lot of buying and selling takes place online these days. But it’s also an excellent opportunity for businesses looking to attract more attention, secure new customers, and stay ahead of the competition. How do […]
Read MoreYou’ve finally decided to start your own e-commerce business. You already know what kind of merchandise you want to sell. But the problem is, you don’t know where to find quality products for your store. If this is you, don’t worry, you’re in the right place. In this guide, we’ll show you how to get […]
Read MoreWith so many places to shop from, why should the average customer choose your brand? If you think about it well enough, you’d agree that price and convenience are essential, but are they as important as being unique? Today’s customers want to feel a connection with your brand. Giving them this connection is how you […]
Read MoreThe first step to elevating your brand is drawing more attention to it. Business growth starts with making more people aware of it. However, the attention we’re talking about is not the transitory awareness of ads that disappear in seconds. We’re talking about the awareness that sticks for months, and even years. Imagine a client […]
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