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If you’ve ever walked into a duty-free store and have been instantly captivated by a single product, then you share a similar experience with travellers at CDF Haiku. When it comes to luxury spirits, presentation is everything. Take the recent launch of the Camus Cuvée 4.186 Electrum Cognac at the cdf Haikou International Duty-Free Shopping […]

Are you looking for an effective way to launch a new product, create a brand buzz, and generate more sales? Do you want to reward your loyal customers or leave them feeling good about your brand? How about a strategy that grabs the attention of your target market and ensures your products and brand are […]

Let’s be honest, sometimes you just want a cold, refreshing draft beer without the hassle of going to the bar or waiting for an online order. What if there was a way to get that perfect pint on demand, right from your own fridge? That’s the reality offered by innovative beer dispenser systems like PerfectDraft. […]

You’ve poured your heart and soul into crafting a fantastic product, but it feels like it’s only reaching a small audience. This is a common struggle for many businesses, especially those without a giant marketing budget. But what if there was a way to leverage the power of another established brand to amplify your own? […]

How can your brand stand out from the crowd and build genuine connections with customers? One increasingly important strategy is creating impactful marketing campaigns. Look at Pipers Crisps, a brand experiencing phenomenal growth. Their secret weapon? Partnering with the creative agency Cat Among The Pigeons to develop unique and engaging marketing experiences. Their latest collaboration, […]

Lunar New Year is a time for celebration, gift-giving, and family gatherings. But for businesses, it’s also a prime opportunity to stand out from the crowd and capture the attention of a large audience. In this campaign, YSL Beauté Travel Retail Asia Pacific emerges as a trailblazer with their innovative concept, leveraging cutting-edge technology and […]

If you’ve always wondered why it’s important for brands to not only sell their products but also to connect with their customers on a deeper level, then read on. You see self-consciousness, or the awareness of one’s impact on the environment and society has become a driving force behind many successful marketing campaigns.   It’s this […]

Due to the saturated nature of the retail space, grabbing a consumer’s attention amidst a sea of products takes more than just a good offering. Think about it: how often do you walk past an advertisement without even registering it? The answer, for most, is likely “often.”  So, what separates a campaign that blends into […]

The liquor market, like almost every other market in the retail industry, is increasingly competitive, with several brands fighting to win the first impression and to make more sales. To stay ahead of your competitors, how you present your product is key! While your bottle may hold a meticulously crafted spirit, its first impression – […]

These days, there are a plethora of marketing options that brands can choose from. It can be challenging to predict what will be a huge success and what might not be the best use of time or money. At UCT (Asia), we think that promotional glassware is a great option for you to consider! One […]