The use of wood for product packaging has long been practiced. For decades, its usage has evolved through technology, playing significant roles for industrial and marketing purposes.
On a recent visit to Montenegro, we discovered Barsko Zlato’s grand in-store wood packaging. Amongst the features that caught our fancy are the inventive product packaging and its standalone display unit, both of which are made of wood.
Barsko’s wooden packaging and design convey a message of class and elegance, making it irresistibly attractive to customers even from a distance.
Advantages Of This Exceptional Wooden packaging
With several packaging options available, why should your business imitate this exceptional wooden packaging? There are a few reasons to replicate this packaging solution. So without wasting time, we’ll bring you just 4 reasons to make wooden packaging your choice.
1. Eco-friendly and Reusable
Improper disposal of other packaging materials such as cardboard and plastic can lead to land and water pollution, thereby causing harm to the environment. This is one advantage of using wood for your packaging; it is eco-friendly and does not contribute to environmental damage.
Additionally, aside from using wood for the packaging of your product, it can also be recycled for other decorative purposes. One way wood packs can be reused is to creatively paint them and use them as decorations, or as storage cases for books, gadgets, etc.
2. Durability
Wood is a highly durable material. It is strong and reliable, especially if maintained. The features of wood make it ideal for packaging products that require transporting. This goes a long way to minimise damage or misplacement and loss of earnings during the transportation of products.
It is also an excellent self-regulating material capable of keeping your products fresh for a longer period.
3. Excellent Brand Advertiser
If properly used, wooden packaging can serve as an excellent and efficient billboard for your brand. It can enhance the look of your products and raise their value in the eyes of your customers, thereby stimulating them to buy from you.
Also, branded wooden packaging can help customers identify your brand and raise your brand recognition.
4. Ideal For Stacking
When you need to stack your products to conserve space, especially in transit. Their sturdy nature ensures they’re able to withstand the heavy weight of the stacked products. This helps to create more space and offers ventilation even in in-store display stands.
In Conclusion,
Using wood for product packaging is the best choice for your brand. This is proven by its versatility, durability, and efficiency in boosting your brand.
How Can UCT (Asia) Help?
Several years of experience under our belt have seen us work with different brands all over the world. We work with the best product designers to ensure your needs are met.
We also help brands to design and manufacture promotional products of choice, as well as custom product packaging for their marketing.
So, contact us today to learn more about the product and services we can provide you.
