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Promotion gifts are real products that promote business. Many companies avoid giving a promotional gift, and in their argument, they don’t have time to follow, gauge and document their clients’ behaviors, but regardless they are offered these services because the benefit is way better. Recently, Red Bull has been giving customers promotional items, including caps, […]
Ice buckets are an awesome gift product for lovers of beer. They are common in bars, hotels and restaurants. No wonder Heineken sees potential in using a bucket with a print or laser engraving as freebies for promotion. Promotional products are what leading brands give to promote and get more impressions. Beer buckets in the […]
The competition in the alcohol business is intense, and several brands are tightening up their game with promotional items, and Bacardi is not left out. Bacardi uses a lot of customized point of sale items, of which the customized bar stool is astonishing. The appealing bar stool stands out in the On Trade establishments. Why […]
Today, many procurement teams are struggling desperately to keep up with the ever-increasing market volatility and demand to out-maneuver their competitors. This is largely because more of them are stuck with old systems and processes that are no longer viable when there are smarter alternatives out there. Which brings us to the subject of […]
In the world of beverages, Coca-Cola is a multinational corporation. Its interest is in manufacturing, retailing and ensuring the marketing of its non-alcoholic beverages, syrups and also its alcoholic beverages. Having a nice Coca-Cola cool drink is great, and it combines well with almost everything from whisky, cheeseburger or ice cream floats. How Did Coca-Cola […]
A lot of times, when people receive gifts from corporate events they tend to abandon them in desk corners or in closets where they collect dust. We are aware that a lot of businesses or people hosting corporate events are tired of giving gifts that have this fate, so we have collated a list of […]
It is essential in today’s market to make sure that your goods stack up, that your customers are excited and happy and that you can meet their needs at all times. You must have a ready and uninterrupted supply, helping generate brand loyalty, meeting your targets and maximising profits. There are many different strategies you […]
Using promotional products to raise your brand awareness and attract new customers has been a popular method of advertising for many years. If you are looking to attract wealthy prospects then the very same method can apply – only with high end, luxury promotional products. In this article, we’re going to talk about the benefits […]
When sourcing new suppliers, it can be a stressful and complicated process. However, if done right and with careful consideration, it can bring about great and positive changes for your business. In this article, we’re going to take a closer look at budget considerations when you are sourcing new suppliers, for your convenience. But first, […]
If you are new to the world of sourcing, procurement, and supply chain management, then the odds are that you’ve found yourself feeling a little overwhelmed by all of the abbreviations and terminology involved. For example, what is an RFP (request for proposal)? What is the document used for and why are they important? In […]