There is nothing as quintessential as a brand bossing the market and earning fame like a whirlwind. Imagine everybody talks about your brand and even newbie competitors look up to you as a model!
Of all its quintessence, what could have been the reason for this glorifying fame? Or perhaps, why do other brands stay ahead of the curve than others despite being in the same market?
If this is you wondering in this ecstatic mystery of marketing or wondering how to establish your brand to a standard, then wonder no more!
Let’s start the unveiling. So get yourself a chilled Glenlivet whiskey and a spectacular hotspot to relax, so we can unravel the mysteries together!
Our team has realized that so many brands, especially those in the brewery industry, are striving to be at the top without a laid-down strategy or model to build their course, hence, we have thoroughly scrutinized some top-notch brands’ secrets and strategies to serve as a model to boost your sales!
One of the distinctive brands we found is Glenlivet! This notable Speyside distillery by the glen of Livet, which trickles into the mighty brook Spey, was the first licensed operation in Scotland when the legitimate manufacturing of whisky was first introduced in 1822.
This is incredible! Imagine a brand of over centuries still blowing the bubbles of a contemporary market! However, a distinctive feature that has made Glenlivet stand out is its promotional blueprint.
How Do Glenlivet Phenomenal Liquor Bottle Glorifier Compel Sales?
From its resplendent displays and packaging to its strategic location in delightful spots, Glenlivet has taken its publicity and awareness with so much gravity. Below are some of the irresistible attributes of this brand that can propel you to boost your sales;
1. Its Strategic Location For Sales
Everywhere is good for sales but not everywhere can generate massive sales or propel massive patronage from people.
Looking at the Glenlivet location, it made use of the airports as its backbone for publicity. Airports are the first and last resort for most travellers and tourists. Staying true to its name as the ‘ valley of the smooth flowing one’, Glenlivet’s glaring physique on the glass, captivates and endears tourists’ and locals’ interest which invariably draws their pockets to buy.
2. The Undisputable Beauty Of Its Glass Case And LED Light
The resplendent packaging of this liquor bottle is irresistible and non-negotiable! Conventionally, glass cases are often used in museums to preserve indispensable artefacts.
The display of Glenlivet in a glass in the airports draws attention to it. Also, the display of Glenlivet is not just a glass case at the airports but actually a glass case with a luscious LED light that highlights the liquor display body in the promotional glass stand.
3. Bespoke Packaging Box
Glenlivet is no joke at all. The bespoke packaging box is a wooden box that serves as a bottle glorifier. It’s also tagged with Dubai Duty-Free Exclusive with the bottle number at the rear to show which number it is from the collection.
Just like the bottle, it was signed by the current master distiller of the brand on its left with his special letter on its right. All these features make customers infer an assumption of quality about the brand as this promotes its values. Once the value of the quality is visible to customers, its patronage is a small deal for them.
4. The Accentuated Number On The Pack
The roman numeral 35 on the front of the pack appears so accentuated that everyone, especially prospective customers, would want to know what it is all about.
Hence, it evokes interest, wonder and so many impulses that would propel people to buy it.
Every brand is in a constant revolution of its brand and services. Promoting your brand in the most subtle way possible with intelligent strategies like that of Glenlivet can earn your brand the fame it long-awaited.
We Can Help You At UCT (ASIA)
Your brand can become one of the best in the space of a few months! Let’s work in synergy with you to promote and advance your brand globally.
We specialize in the customization of products, manufacturing and designing of bottle glorifies, POS displays, gifts with purchases and many more.
Contact us At UCT (Asia) Today!