Score Tickets to Manchester United vs Arsenal: How Chivas Regal’s Promotion in UK Airports Captivates Fans
Chiva Regal, a well-known whiskey brand, set up a promotion at UK airports. They partnered with Avolta to create an exciting campaign exclusive to World Duty-Free stores. These stands showcased […]
Campari’s Strategic Star-Studded Festival Activations – Boosting Brand Recognition from Arrival
Festival activations are a powerful way to boost brand recognition. Campari has excelled in this with their star-studded events. In this article, we’ll look at Campari’s strategies, share how our […]
Bulgari’s Strategic Use of AI in Fragrance Pop-Up at Istanbul Airport: How It Captivates and Converts Visitors
In 2024, marketing and AI have become closely intertwined. The biggest brands embraced the use of AI tools years ago, solidifying their dominant positions. Of course, more brands are projected […]
Ballantine’s Golden Hour Massive Pop-Up in Asia: Why the Exclusive Launch is Turning Heads
Have you ever wondered how some brands manage to create unforgettable events that everyone talks about? Take Ballantine’s Golden Hour Massive Pop-Up in Asia, for example. This event is turning […]
Ardbeg Day in Mumbai – How the Interactive Games and Merchandise is Creating Buzz and Excitement
Imagine a brand celebration that becomes the talk of the travel hub; an event that leaves customers satisfied, actively engaged, and excited. This is exactly what happened recently when Ardbeg […]
Taiwan Shoppers Delight in Ardbeg’s Smoketrails Côte Rôtie Edition – Free Bandana With Every Purchase
So, what’s that one secret behind a successful campaign? It’s simple. Adding extra value to your customers’ purchases, making their shopping experience more memorable. In Taiwan, we saw this concept […]
Whole Earth Excites Shoppers With Its Mind-Blowing Prize Contest: A Once-in-a-Lifetime Trip to Paris 2024 Olympics!
If you’re looking for one of the most incredible strategies to grab customers’ attention and create excitement around your products, then prize contests should be your next move! For customers, […]
Soreen’s Exciting On-Pack Campaign with Forest Holidays – What Makes it Impressive?
There’s this exciting new promotion that’s been making waves recently. It’s the partnership between Soreen, the well-loved UK malt loaf brand, and Forest Holidays — the “Find a Golden Lunchbox […]
Courvoisier’s Year of the Dragon Collection: Top Secrets For Guaranteed Visibility!
Cultural celebrations like the Year of the Dragon provide many chances for innovative marketing campaigns. These events tap into a deep well of tradition and symbolism, which creates a powerful […]
The Art of Elegance: Exploring Tata Starbucks’ Luxurious Collaboration with Manish Malhotra!
The fear of missing out is, by far, one of the major driving forces behind the purchasing decision of over 60% of consumers, and brands are cashing in on this […]
Unveiling the Winning Secrets Behind Sol de Janeiro’s Vibrant Pop-Up at Sydney Airport Mega B!
Pop-up shops have since taken over the retail world. They have changed the way brands engage with customers, as they offer a unique blend of experiential marketing and direct sales. […]
Kiehl’s Global Adventure Hits Bangkok and Hainan in Spectacular Pop-Up Style – 4 Things We Learnt
The world is now, more than ever, so fast-paced that it’s mostly difficult to grab people’s attention. For businesses in retail stores, it has never been harder to stop shoppers […]
Quaker Creates a Buzz with its ‘Share the Warmth’ Campaign: How Beneficial Is This For Brand Visibility?
A recent heartwarming campaign called ‘Share the Warmth’ has been making waves. This campaign, launched by Quaker, the well-loved oats brand, was launched to help those in need during winter, […]
Unveiling a World of Wonder: How Prada Beauty’s Pop-Up Will Blow Up Sales at Haikou’s CDFG Duty-Free Mall
We’re curious to know: have you been to a store that feels, well, boring? Like the products on the shelf are the same old ones you see every time you […]
Nivea’s 110-Year Iconic Packaging Design: What’s the Essence of Good Design in Brand Development?
Nivea is a name loved by millions, having been around for over a century. Their famous blue tin has become a symbol of trust and quality. As Nivea celebrated its […]
Mondelez’s ‘Say It With Milka’ Campaign Comes Alive: Authentic Killer Strategies Revealed!
Mondelez has taken the travel retail world by storm with its new ‘Say It With Milka’ campaign. Launched in February 2024, this campaign not only brings a delightful range of […]
L’Oréal Paris Age Perfect Nectar Royal’s Luxury Pop-Up: What are the Secrets Behind its Allure?
Have you ever witnessed a marketing campaign that stopped you in your tracks, a dazzling display that doesn’t just sell a product but also gives customers an experience to never […]
Lancôme’s Enchanting Lunar New Year Installation in Century Park, Haikou – A Surefire Strategy To Gain Loyalty?
How do brands truly come alive? If this is the question you’re asking, then you should be looking to the benefits of experiential marketing for answers! Experiential marketing is that […]

