UCT Design

Talisker Skye uses Sustainable methods for its Bespoke packaging

Packaging is an important part of any company’s branding and marketing strategy. It is the first thing that customers see when they buy a product, and it can be used to create a positive or negative impression. That’s why it’s important to use packaging that is not only attractive but also sustainable. The Talisker Skye […]

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Coca Cola banner

What you can learn from Coca-Cola’s Gift-Giving Strategy

Coca Cola knows that the best way to push their marketing efforts is through promotional gifts. By giving customers free products and samples, they are more likely to become loyal to the brand. With a massive range of products available, there’s something for everyone. Coca Cola’s gift-giving strategy is twofold. Firstly, they focus on giving […]

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Heineken Secret In Bar Promotion - Branded Pub Bar Sign

Heineken Secret In Bar Promotion – Branded Pub Bar Sign

Yes! It is exciting to be present in a beautifully multi-colored lighted and designed bar, especially, the ones complemented with attractive neon display signs that shout out how interesting and fun-filled the bar operates. Although Pub bar signs are quite old and popular, it doesn’t change the fact that they boost bar traffic magnificently. So, […]

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Top 5 reasons for you to imitate Lipton’s GWP Cup Cushion Campaign in China

Top 5 reasons for you to imitate Lipton’s GWP Cup Cushion Campaign in China

Have you ever imagined how thrilled customers would be when a promotional cushion is given as a gift? If you’re looking for the best gift to give your customers as a token of appreciation or to gain more brand visibility, a branded cushion is an item to opt for. Cushions are great items to effectively […]

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Nescafe Coffee Promotional Item In USA – World Globe Mug

Nescafe Coffee Promotional Item In USA – World Globe Mug

Promotional mugs can never be out of vogue in the marketing world. A promotional mug is a great item for marketing because it represents value. It is a premium and classic form of promotional product. Nestle is known for its continuous interesting and interactional campaigns for the different brands that it coordinates. Nescafe is a […]

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Branded Heineken Lighted Beer Bar Boosts Sales

Branded Heineken Lighted Beer Bar Boosts Sales

Taking risks is necessary for success to be achieved. Looking back at the journey of the most successful men today, there was a point in their lives where they had to take a risk and make a big decision. A great example of such men is Gerard who is the brains behind Heineken. He made […]

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Heineken Improves Point Of Sales Display in the USA – Unique Bottle Designs

Festive periods are enjoyable periods for companies, families, and friends. Everyone is always eager to give their loved ones a special gift as a token of their appreciation and love. Companies also love festive periods because it opens an opportunity for them to give discounts, free promotional gifts, and on-pack purchases. This is to appreciate […]

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Jameson POS Display: How Jameson Drives Sales?

Jameson is an Irish whisky brand blended by Irish Distillers, and of which the distillers have been a subsidiary of Pernod Ricard. It’s one of the unique brands of the six major Jameson Distillery Bow St.  Many stores have boring displays to promote their businesses. An unappealing display drives few customers, but Jameson has an […]

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What is Strategic Sourcing

What is Strategic Sourcing?

Strategic sourcing is a methodology of supply chain management that improves the way in which information is both gathered and used so that an organization can leverage the data to consolidate purchasing power and identify the best possible values within the market place and then align a purchasing strategy accordingly with business goals. This is […]

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eco-friendly nike shoe

How Is Nike Using Eco-friendly Materials in Their Promotional Merchandise?

Nike, Inc. It is a big American multinational corporation that designs, develops, manufactures, markets around the globe and sells footwear, accessories and services. As of 2020, the brand is valued at over 32 billion US dollars; therefore, in the sports business, Nike is the most valuable brand and also an eco-friendly corporation. What Does Eco-friendly […]

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