Branding
The Brand is the personality of a company, product or service. It’s what people think and feel about a product or company, its name, design, symbols and slogans. Branding is how you make sure that your target market knows what you stand for and what makes you different from your competitors. Good branding can help to build customer loyalty, create an emotional connection with your customers and make your products and services more recognizable. Here are UCT (Asia)’s articles about branding.
Getting new customers to purchase products isn’t an easy task. It can only become easy by following the right route and creating the most creative campaigns. Choosing the right promotional merchandise for a creative campaign is key to creating enormous brand awareness about your brand. You may be wondering, “what benefits will my brand get […]
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Camden Town Brewery is currently giving out a free on-pack gift for anyone who purchases any of their featured products. The last on-pack promotion in 2019 that included free customized prints that came with frames was pretty exciting for people. Now, this one is here to outsmart the last promotion. If you do not want […]
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Lysol has been able to maintain its dominance in the market through the creation of various marketing campaigns and leveraging on media platforms such as newspaper agencies, television ads, and magazine publishing companies. These are very effective means of creating more awareness of brands and their products, especially, in the primitive era of life. UCT(Asia) […]
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Every business constantly seeks diverse ways to promote its branding and awareness. Beer factories are not left out in this endeavour. Now, there are various means of improving your business, which I’m quite certain that you’re knowledgeable about. The problem is not knowing these various means but implementing the right promotional ideas in the most […]
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A top-selling brand like Heineken is known for its superb marketing strategies and customer retention capabilities. With over 150 years of dominating the beer industry, it has stood the test of time and won the heart of men. A brewery known to produce bland and decent beers consistent in quality, taste, production, and distribution across […]
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Point of sales display of a product goes a long way in determining how well the product sells. Most industrious and profitable companies have achieved their various heights of success by realizing this. The perception of a product by a qualified customer or a non-converted consumer predetermines what sort of decision will be made on […]
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Moet and Chandon never disappoints when it comes to branding and packaging. Once again, they have outperformed other brands on the promotional drink cooler bag that caught our attention in Florida, United States. In addition to its charming design, the general packaging and material quality are of high caliber. UCT thought of this merchandise as […]
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It is not a new approach in marketing to use t-shirts as promotional products. This is because of the benefiting factors attached to it. Sauza Tequila uses various promotional merchandise in order to boost the awareness and visibility of its brand. Probably, you’re wondering if the use of a promotional T-shirt is still effective in […]
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Promotional mugs can never be out of vogue in the marketing world. A promotional mug is a great item for marketing because it represents value. It is a premium and classic form of promotional product. Nestle is known for its continuous interesting and interactional campaigns for the different brands that it coordinates. Nescafe is a […]
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Having open discussions on sex or condoms seldomly occur and that is because people find it awkward to have genuine conversations about sex or condom. It is only expected that one should ponder on how a company like Durex drives its sales amongst people that rarely talk about their personal sexual needs and desires. Studies […]
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