Business
Welcome to the UCT (Asia) Business blog category. Our team of sourcing and procurement agents for Promotional Products have written a series of articles to help business owners and entrepreneurs learn about the various aspects of doing business. We hope you find these articles helpful and informative.
Diageo has come up with another sensational innovative idea to maintain its lead in the alcoholic market. Given the competitive nature of the alcohol business, it is essential to create inventive sales strategies to maintain a foothold in the market. Diageo owns over 100 scotch brands, including the number one whiskey, Johnnie Walker, and the […]
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Have you been trying to promote your brand with no substantial returns? Have you been short of unique promotional ideas to expand your business? We think we might just have a solution for you; Goose Island’s marketing strategy of using world-class beanies offers the perfect blueprint for you. To stand out in your industry, you […]
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Marketing entails putting your brand before the people who will have the most connection with it. However, with several other brands and businesses jostling for space and attention in the market, figuring out how to stand out can be difficult. Standing out is achieved by being unique and relatable. This is where promotional flash drives […]
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Everyone loves gifts, right? Top brands and businesses recognize this, which is why they try to persuade customers with gifts. We’ve encountered this several times as businesses are utilizing the gift-with-purchase (GWP) campaign. Brands in the alcohol industry have mastered this, with top brands like Heineken taking full advantage of this promotional strategy for years. […]
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Indeed, the world has gone mobile. More and more people, every day, embrace the use of digital devices. Whilst smartphones lead the race as the go-to digital device in the modern world, laptops have successfully taken the place of desktops as the most important gadget in offices and schools. Laptops make it easy for people […]
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Glasses are the ideal complement for any liquor. Hence, the usage of glasses as promotional merchandise is common in the industry. Indeed, Johnnie Walker, the famous scotch whisky brand raised the bar between them and other drink brands by partnering with Japanese artist, Texa to produce this amazing drinks gift box. Customers will get a […]
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Hennessy recently launched a fascinating alcohol package design that is both unique and specifically designed for the brand’s Hennessy Very Special Cognac. The silicone flask is stylishly developed and exists in colors like yellow, red, green, and purple. Hennessy is the largest cognac producer in the world, selling up to 70 million bottles a year, […]
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A drink gift packaging housing a promotional product is like the outer part of a building primarily designed to draw the attention of possible buyers or even passersby. Hennessy is a top French manufacturer of cognac. It is a member of the “big four” cognac houses that make a combined 85% of the world’s cognac. […]
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Having your name imprinted on a product definitely would make anyone feel special. Customized items are the current trends in the market. And customized bottles are up there in the list of promotional products used by brands to create awareness about their businesses. This is why we weren’t surprised to see that Nestle’s Nestea, in […]
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Gifting is a fundamental way of building and nurturing relationships. It is one of the best ways to express our love and appreciation for friends, family, and customers. Starbucks corporations use the gift card marketing strategy to satisfy their customers and dominate the coffee market. The Starbucks gift card is reloadable, which allows customers to […]
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