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There is nothing as quintessential as a brand bossing the market and earning fame like a whirlwind. Imagine everybody talks about your brand and even newbie competitors look up to you as a model! Of all its quintessence, what could have been the reason for this glorifying fame? Or perhaps, why do other brands stay […]
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In retail stores today, there’re a lot of brands trying to grab the spotlight and win customers. It’s like they’re all saying, “hey everybody, look at me!” Such is the competitive nature of the FMCG market. Therefore, as a brand in this market, the foremost thing to do is to devise a strategy that will […]
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Are you looking for a marketing secret to promote your wine business and leverage your competitors? So then, let’s sit and chill out with a bottle of Le Clos as we unveil the secrets! Gone are the days of monopolistic trade in business when a brand has complete autonomy over a product. Today’s market is […]
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Due to the continuous rise in competition in the spirit and beverage industry, it has become very important for brands to employ creative ways to attract customers and subsequently stand out amongst the crowd. In this post, we’ll be featuring an exciting in-store display that caught our attention. From the products to the in-store promotional […]
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Whether it is Tequila, Whiskey, or Vodka, people enjoy a good drink using shot glasses. However, shots aren’t only beneficial to drink lovers. When used as a gift-with-purchase item, shots are an incredibly effective marketing tool. Hence, your branded shot glassware needs packaging that not only protects your glass but also attracts customers. Benefits Of […]
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Promotional offers are one of the unique ways of growing a brand over time. To attract more customers, especially in a free trade market where there are many competitors offering the same service, your brand’s unique strategy carves a niche for you. Brands may offer the same services, but not all brands are highly reputed. […]
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Building your brand to become one of the most recognizable, even from a distance, is a great accomplishment. However, aside from excellent brand recognition, you should work towards creating compelling strategies to entice potential customers to choose and purchase your products. With a superb QR code contest, Heineken shows us how. Heineken’s QR Code Competition […]
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Indeed, the end of the year is here again! It is a season to appreciate your loyal customers and employees who have been integral to your brand’s growth! What better way to show your appreciation than by giving them fabulous marketing gifts as a giveaway? It’s a known fact that showing appreciation to your customers […]
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A branded alcohol gift box is one of the most used promotional tools by liquor brands to improve visibility and sales. It is also a great way to promote a healthy relationship with consumers and boost retail presence. In today’s feature, we’ll be taking a look at Diplomatico Rum’s exhilarating branded gift box and the […]
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Surely, we all love to receive gifts, don’t we? Gifts have a way of sparking the truest form of happiness for many, which is why leading brands have seized the opportunity to use gifts to entice customers. For customers, a gift accompanying their purchase is always a welcome idea especially when they already planned to […]
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