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Not too many combinations are as refreshing as the grilled BBQ with an iced scotch. If you’re a lover of this combination, then you’ll want to have a look at these pricey personalised gifts from The Woodsman’s promotional BBQ Grill giveaways. The Scotch Whisky brand, in this promotional idea, offers consumers an opportunity to be […]
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A brand’s in-store display of its product is an important factor that influences a shopper’s decision to make a purchase or not. To attract shoppers, especially in a competitive industry, your brand’s creative and unique presence is needed. Red Bull, a brand popular for its energy drinks, pulled off an impressive point-of-Service cardboard display. Besides […]
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While there are many ways to promote your brand, one often ignored but equally efficient way is the use of promotional products. In recent years, however, using custom promotional products has become a common marketing strategy. This is because unlike the use of billboards and virtual advertisements, promotional products are real objects that offer customers […]
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Guinness is an Irish beer brand widely known for its production of super-quality beer brands. Recently, they came up with an outstanding marketing idea! Let me tell you about it. Not too long ago, they agreed on employing unique marketing items to promote their brand. Consequently, they decided to give customers who purchase their beers […]
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Diageo has come up with another sensational innovative idea to maintain its lead in the alcoholic market. Given the competitive nature of the alcohol business, it is essential to create inventive sales strategies to maintain a foothold in the market. Diageo owns over 100 scotch brands, including the number one whiskey, Johnnie Walker, and the […]
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Have you been trying to promote your brand with no substantial returns? Have you been short of unique promotional ideas to expand your business? We think we might just have a solution for you; Goose Island’s marketing strategy of using world-class beanies offers the perfect blueprint for you. To stand out in your industry, you […]
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Marketing entails putting your brand before the people who will have the most connection with it. However, with several other brands and businesses jostling for space and attention in the market, figuring out how to stand out can be difficult. Standing out is achieved by being unique and relatable. This is where promotional flash drives […]
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Everyone loves gifts, right? Top brands and businesses recognize this, which is why they try to persuade customers with gifts. We’ve encountered this several times as businesses are utilizing the gift-with-purchase (GWP) campaign. Brands in the alcohol industry have mastered this, with top brands like Heineken taking full advantage of this promotional strategy for years. […]
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Indeed, the world has gone mobile. More and more people, every day, embrace the use of digital devices. Whilst smartphones lead the race as the go-to digital device in the modern world, laptops have successfully taken the place of desktops as the most important gadget in offices and schools. Laptops make it easy for people […]
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Glasses are the ideal complement for any liquor. Hence, the usage of glasses as promotional merchandise is common in the industry. Indeed, Johnnie Walker, the famous scotch whisky brand raised the bar between them and other drink brands by partnering with Japanese artist, Texa to produce this amazing drinks gift box. Customers will get a […]
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