Beer Promotional Product – Heineken’s Ice Bucket
Ice buckets are an awesome gift product for lovers of beer. They are common in bars, hotels and restaurants. No wonder Heineken sees potential in using a bucket with a […]
Customized Bacardi Bar Stool: How Bacardi Drives Up Sales
The competition in the alcohol business is intense, and several brands are tightening up their game with promotional items, and Bacardi is not left out. Bacardi uses a lot of […]
E-Procurement – What it is and why you should use it?
Today, many procurement teams are struggling desperately to keep up with the ever-increasing market volatility and demand to out-maneuver their competitors. This is largely because more of them are […]
What is Strategic Sourcing?
Strategic sourcing is a methodology of supply chain management that improves the way in which information is both gathered and used so that an organization can leverage the data to […]
Coca-Cola Uses Nice Promotional Products On-Pack to Drive Sales
In the world of beverages, Coca-Cola is a multinational corporation. Its interest is in manufacturing, retailing and ensuring the marketing of its non-alcoholic beverages, syrups and also its alcoholic beverages. […]
MARKETING GIFTS FOR YOUR CORPORATE EVENTS
A lot of times, when people receive gifts from corporate events they tend to abandon them in desk corners or in closets where they collect dust. We are aware that […]
How Is Nike Using Eco-friendly Materials in Their Promotional Merchandise?
Nike, Inc. It is a big American multinational corporation that designs, develops, manufactures, markets around the globe and sells footwear, accessories and services. As of 2020, the brand is valued […]
What does a Sourcing Agency do?
What does a sourcing agent do? A sourcing agent is an individual or agency that represents a certain buyer in the sourcing of commodities and products that would otherwise be […]
What makes a good sourcing agent?
In today’s international market there is a large number of organizations that rely heavily on sourcing operations in order to reduce their overall production costs and up the quality and […]