Point of Sale
The retail market as we all know is a busy one, especially for liquor brands due to the ever-growing number of competitions. Hence, promoting your liquor brand can be quite a task. However, one way to stay on top of the marketing game is through POS displays. Indeed, POS displays are a crucial aspect of […]
Read MoreA recent study reveals that the average smartphone owner checks their device over 60 times daily. The study also reveals that over 80% of smartphone users spend about 3 hours daily checking their phones while with their loved ones. If anything, this just goes to show how heavily hooked we are to smartphones. Therefore, as […]
Read MoreThere is nothing as quintessential as a brand bossing the market and earning fame like a whirlwind. Imagine everybody talks about your brand and even newbie competitors look up to you as a model! Of all its quintessence, what could have been the reason for this glorifying fame? Or perhaps, why do other brands stay […]
Read MoreIn retail stores today, there’re a lot of brands trying to grab the spotlight and win customers. It’s like they’re all saying, “hey everybody, look at me!” Such is the competitive nature of the FMCG market. Therefore, as a brand in this market, the foremost thing to do is to devise a strategy that will […]
Read MoreAre you looking for a marketing secret to promote your wine business and leverage your competitors? So then, let’s sit and chill out with a bottle of Le Clos as we unveil the secrets! Gone are the days of monopolistic trade in business when a brand has complete autonomy over a product. Today’s market is […]
Read MoreDue to the continuous rise in competition in the spirit and beverage industry, it has become very important for brands to employ creative ways to attract customers and subsequently stand out amongst the crowd. In this post, we’ll be featuring an exciting in-store display that caught our attention. From the products to the in-store promotional […]
Read MoreWhether it is Tequila, Whiskey, or Vodka, people enjoy a good drink using shot glasses. However, shots aren’t only beneficial to drink lovers. When used as a gift-with-purchase item, shots are an incredibly effective marketing tool. Hence, your branded shot glassware needs packaging that not only protects your glass but also attracts customers. Benefits Of […]
Read MorePromotional offers are one of the unique ways of growing a brand over time. To attract more customers, especially in a free trade market where there are many competitors offering the same service, your brand’s unique strategy carves a niche for you. Brands may offer the same services, but not all brands are highly reputed. […]
Read MoreBuilding your brand to become one of the most recognizable, even from a distance, is a great accomplishment. However, aside from excellent brand recognition, you should work towards creating compelling strategies to entice potential customers to choose and purchase your products. With a superb QR code contest, Heineken shows us how. Heineken’s QR Code Competition […]
Read MoreIndeed, the end of the year is here again! It is a season to appreciate your loyal customers and employees who have been integral to your brand’s growth! What better way to show your appreciation than by giving them fabulous marketing gifts as a giveaway? It’s a known fact that showing appreciation to your customers […]
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