Search Results: marketing campaign

A well-planned custom travel-exclusive merchandise strategy is a powerful tool that can help your business gain more reach and loyalty among your customers. In this post, we’ll talk about Shiseido, a leading Japanese beauty brand, introducing travel-exclusive merchandise sets in China. The sets are strategically timed for summer campaigns and are specially designed for travellers. […]

In the current retail market, businesses that offer something unique have a better chance of standing out. Going beyond just selling products and providing in-store experiences can attract more customers to your store. It can also keep them engaged and coming back for more. These types of experiences are commonly known as retailtainment, a word […]

There’s this exciting new promotion that’s been making waves recently. It’s the partnership between Soreen, the well-loved UK malt loaf brand, and Forest Holidays — the “Find a Golden Lunchbox Loaf” campaign. This campaign adds a fun twist to buying Soreen’s Lunchbox Loaf multipacks but also gives families a chance to win an unforgettable holiday […]

A recent heartwarming campaign called ‘Share the Warmth’ has been making waves. This campaign, launched by Quaker, the well-loved oats brand, was launched to help those in need during winter, providing a warm breakfast. This simple but thoughtful initiative worked wonders on Quaker’s brand visibility. Here’s how this campaign is making waves and why it […]

Mondelez has taken the travel retail world by storm with its new ‘Say It With Milka’ campaign. Launched in February 2024, this campaign not only brings a delightful range of Milka Gifting Pralines but also shows how brands can connect with travelers through personal and engaging experiences. The Magic of Personal Touch Have you noticed […]

The world has now gone digital, which means businesses are at the risk of stagnation if they fail to adapt to new technology. As a result, digital marketing has become more than just an option – it’s now a necessity. The case study for today? Estee Lauder and DFS! You see, Estée Lauder and DFS […]

Genuine connections with your customers are built on the altar of creativity in your marketing campaigns. Not generic ads. Not recycled slogans. To stand out, you need to bring that element of surprise or simply connect with your audience in a way no other brand does. Diageo, a beverage giant you know and love, is […]

Are you looking for an effective way to launch a new product, create a brand buzz, and generate more sales? Do you want to reward your loyal customers or leave them feeling good about your brand? How about a strategy that grabs the attention of your target market and ensures your products and brand are […]

If you’ve always wondered why it’s important for brands to not only sell their products but also to connect with their customers on a deeper level, then read on. You see self-consciousness, or the awareness of one’s impact on the environment and society has become a driving force behind many successful marketing campaigns.   It’s this […]

If you’re intrigued by the fusion of art, travel, and skincare. Or are you curious about the innovative strategies driving successful brand campaigns? Join us as we explore the world of Kiehl’s and uncover the secrets behind their captivating ‘Kiehl’s Loves Adventure’ campaign. Let’s find out how successful brands break free from the confines of […]