Search Results: marketing campaign
Baileys has secured the coveted title of ‘official Eurovision Song Contest partner’ for the next three years. This marketing coup, inked for an undisclosed sum, is set to kick off with May’s Eurovision contest, hosted in the UK. Rather than act from the usual marketing playbook, Baileys aims to shake things up with a fresh […]
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With its creative marketing approach, Jägermeister has once again upped the standard in the ever-evolving world of spirits and liquors. The introduction of exclusive city skyline bottles coupled with QR code technology is reshaping the future of travel retail, offering consumers an exciting and one-of-a-kind experience. A Sip into Jägermeister’s Innovation Journey Known for its […]
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Art is, at its most fundamental, the application or representation of human creativity and imagination. So what is the best way to use “ART” as a marketing strategy? Yes, there are several options. To start with, art can be used to promote goods. This can often be achieved by utilizing art to promote the product […]
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Unveiling the Secrets Behind the Award-Winning Aperol European Travel Campaign! If you want to discover how to grow your brand with an award-winning marketing campaign, then keep reading… Travel retail, a sector where brands battle for fleeting moments of consumer attention amidst duty-free aisles, is no walk in the park. Yet, Aperol, the vibrant orange […]
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A few days ago, our team saw these decorations in a store we visited, and it immediately put us in the Christmas spirit. The bright and colourful lights, the festive ornaments, and the cheerful music pleasantly reminded us that the most festive holiday was just around the corner. We’re not going to lie; we absolutely […]
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In the world of marketing, it takes a truly innovative and creative campaign to capture the attention and imagination of consumers. The recent collaboration between Oreo and Xbox is a prime example of such a campaign, setting a new standard for on-pack giveaways and demonstrating the power of strategic partnerships. The Oreo and Xbox partnership […]
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Have you ever stopped to think about how the holiday season impacts a brand’s marketing approach? It’s fascinating to observe how companies adapt their strategies to the festive season. Don’t you agree? The arrival of the holiday season is a time for joy, family gatherings, and of course, marketing opportunities for brands. As the year […]
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The world has gone fully digital, and so has every facet of it. From education to entertainment, to communication, and down to the marketing world, the power of technology is redefining the way you and I experience the world around us. In this digital age, where marketing is the backbone of business success, Three Olive […]
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Do you want your brand to stand out from the competition? Are you looking for a creative marketing strategy that will boost sales and engage customers? If so, then Johnnie Walker’s promotional “City Bag” gift-with-purchase campaign is the perfect inspiration for you! What is this GWP campaign about? To commemorate its status as the world’s […]
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Hendricks Gin is a brand that’s not afraid to be different. Their marketing campaigns are always unique and memorable, from pop-up shops to innovative outdoor promotions. The latest addition to the brand’s marketing strategy is truly remarkable – a cucumber-shaped blimp named Hendrick’s Air that reaches a length of 125 feet and a height of […]
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