Who doesn’t want to win great instant prizes just by purchasing their favourite chocolate bar? While your brand might not be a household name yet, it surely can use contest marketing to its benefit. Utilized by some of the most successful brands of different industries, contests are an effective marketing strategy for gaining new customers […]

Here at UCT (ASIA), we continue to look for outstanding promotional concepts in the market to help businesses capture the hearts and minds of consumers in their subsequent marketing campaigns. We’re on the lookout for ideas that are captivating, unique, and, most importantly, cost-efficient. Nestle’s remarkable introduction of its Smarties Cool Creatures travel retail exclusive […]

Some brands exude sophistication and elegance. PIMM’S is one such brand. Now imagine what happens when a brand of that calibre joins forces with a royal household. The result is an extraordinary creation that embodies sophistication and a taste of royalty! Recently held was the coronation of King Charles III and our team was keen […]

When choosing a product for your gift-with-purchase marketing, you want the product to be useful to your customers, don’t you? Kitchen products and personal items are great options to consider because they’re useful to your customers and guarantee day-to-day exposure to your brand. One such product is this free magnificent glass jar from Nescafe. Nescafe […]

Timing is everything! The success of most things is often connected to its timing and this includes your marketing campaign! Good marketing is knowing where to be and when to be there, but, unfortunately, many brands, especially those with small budgets, often undermine the importance of timing. As a result, we’ve decided to share 4 […]