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Retail stores are filled with so many eye-catching products capable of stealing a shopper’s attention. So you should be looking to give your products the best push by making sure they stand out. And what better way to do this than using grand promotional displays that will draw attention to your products? Branded liquor displays […]
Read MoreSo many people are constantly on the move. Putting your brand out there, therefore, requires capturing the interest of this ever-travelling audience. Hence, consider including a trunk organizer on your list of outdoor promotional ideas when planning your next marketing campaign. Because they are so practical, these promotional items are one the most useful attachments […]
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Imagine you’re a shopper who goes into a store for liquor products and on stepping in, there are tens of products from different brands laid before your eyes. This can be overwhelming, right? Now that’s from the perspective of a buyer. So, from your perspective as a liquor brand that’s trying to sell its products […]
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The liquor industry is indeed a highly competitive market, therefore if you own a liquor brand, it is important to constantly seek new ways to separate yourself from the rest. While it is not easy to achieve this feat, it is not impossible either. With many other brands using promotional products like branded bottle openers, […]
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Just like every other festive period, the Christmas period is always significant for businesses as it is a time that’s heavy with a lot of sales and promotions. For this reason, bespoke packaging always has a key role to play in this festive period. Indeed, packaging can be the deciding factor between an outstanding brand […]
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As regards basic economics, it is common knowledge that scarcity can lead to a greater sense of value and an increase in demand for a commodity. This is basically where the idea of limited edition products stems from — branded products that are made and sold for a particular period. These limited-edition products exist in […]
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Challenges are a part of building a successful brand. Every business in every industry faces a handful of them. Brands in the spirit and beverage industry aren’t left out. Consumers’ purchasing habits have changed through the years. Hence, planning a marketing strategy that appeals to all consumers becomes more difficult for brands in the industry. […]
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Competition amongst brands is a constant factor in many industries today. To make money and succeed as a brand, you have to solve customers’ problems, yes, but you also have to find a way to stay ahead of others due to the rising competition. So, how do you do that? Well, there are several ways […]
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Sustaining a brand in a very competitive business demands cleverness and strategies! Every brand owner is on the run for exceptional boosters for their brand. Getting customers to love, value and patronise your brand is indeed a game-changing achievement for a brand. But most times, brands are faced with the problem of what to do […]
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One of the best ways to skyrocket your business is through the use of promotional strategies! Ever visited a grocery store for your favourite product and suddenly ended up purchasing a distinct product? Or perhaps thought up why people most times buy an unintended product for use? However, this might be due to many factors […]
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