Knowing how to keep your existing customers and attract new ones is crucial for growth. To achieve incredible growth, brands try out new marketing methods as well as combine them with the tested methods. In this article, we’ll take you through Dettol’s branded storage bins and what makes it an impressive marketing strategy.
In a Hong Kong supermarket, we sighted this durable storage bin featured by UCT (Asia). Partnering with LINE Friends, Dettol, in this amazing campaign, offers branded storage bins as promotional gifts together with 3 bottles of 1.2L Dettol disinfectants.
UCT (Asia) has produced a striking set of these branded storage bins that are massively in demand. As a brand looking for a unique promotional tool to boost your brand awareness, you should consider this marketing strategy.
Why We Love This Clever Promotion By Dettol
1. Product Durability
Durability is an essential factor to consider when choosing promotional products for your brand. You can get extensive brand awareness for a long time by offering durable items.
Branded storage bins are usually made from a type of plastic called Acrylonitrile Butadiene Styrene (ABS Plastic).
Sturdy and able to withstand harsh physical and chemical conditions, these branded storage bins are fitting promotional products of a reliable brand.
2. Practical Promotional Products
Branded storage bins are practical everyday items. They can be used to store valuable items including clothes, food, stationaries, and other necessities. They can also serve as means to move things around.
Additionally, these storage containers are not restricted to any gender or age group, making them ideal promotional products for reaching a wider market.
3. Transparency And Use Of Brand Colour
The branded storage bins aren’t just durable. They’re also transparent, which lets people see what’s inside the container. In an in-store setup, its transparency simply allows people a peek to know what Dettol products are inside the bins.
Additionally, Dettol’s decision to use its brand’s signature color of green on the handle and locks complements the bins’ transparency and helps remind customers of the brand.
4. Highly Customizable
Logos are an essential part of branding. They work as a visual image of your brand’s identity, which helps to define and promote your brand.
When it comes to promotional products, it’s important to use products that will accommodate your logo and message.
storage bins allow you space to print your brand’s logo, color and message. This will not only help create a unique brand identity but will also increase your brand recognition.
In The End,
Do you want to set a standard by offering customized and creative promotional products like Dettol? Do you want to design your unique branded merchandise as a gift-with-purchase product? Then, hurry and reach out to us immediately!
At UCT (Asia), we are vastly experienced in the FMCG industry and are convinced that we have what it takes to satisfy your marketing needs.
Feel free to contact us today to get started!