Search Results: promotional
Creating a marketing strategy for your drinks brand is undoubtedly a challenging task. For brands that are just starting, the task is even more challenging. Hence, it is important to plan and carry out detailed research before going into the spirit and beverage business. Similarly, studying already-successful brands in the industry can help skyrocket your […]
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Retail stores are filled with so many eye-catching products capable of stealing a shopper’s attention. So you should be looking to give your products the best push by making sure they stand out. And what better way to do this than using grand promotional displays that will draw attention to your products? Branded liquor displays […]
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Johnnie Walker is at it again with something special. This time, the liquor brand surprised customers with a glamorous GWP campaign, offering promotional luggage tags to lucky shoppers in their Johnnie Walker Blue Label promo. What Is This Promo About? In this promo launched in a Dubai airport, Johnnie Walker offered travelers a remarkable shopping […]
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Imagine you’re a shopper who goes into a store for liquor products and on stepping in, there are tens of products from different brands laid before your eyes. This can be overwhelming, right? Now that’s from the perspective of a buyer. So, from your perspective as a liquor brand that’s trying to sell its products […]
Read MoreSo many people are constantly on the move. Putting your brand out there, therefore, requires capturing the interest of this ever-travelling audience. Hence, consider including a trunk organizer on your list of outdoor promotional ideas when planning your next marketing campaign. Because they are so practical, these promotional items are one the most useful attachments […]
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Just like every other festive period, the Christmas period is always significant for businesses as it is a time that’s heavy with a lot of sales and promotions. For this reason, bespoke packaging always has a key role to play in this festive period. Indeed, packaging can be the deciding factor between an outstanding brand […]
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The liquor industry is indeed a highly competitive market, therefore if you own a liquor brand, it is important to constantly seek new ways to separate yourself from the rest. While it is not easy to achieve this feat, it is not impossible either. With many other brands using promotional products like branded bottle openers, […]
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Challenges are a part of building a successful brand. Every business in every industry faces a handful of them. Brands in the spirit and beverage industry aren’t left out. Consumers’ purchasing habits have changed through the years. Hence, planning a marketing strategy that appeals to all consumers becomes more difficult for brands in the industry. […]
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As regards basic economics, it is common knowledge that scarcity can lead to a greater sense of value and an increase in demand for a commodity. This is basically where the idea of limited edition products stems from — branded products that are made and sold for a particular period. These limited-edition products exist in […]
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One of the best ways to skyrocket your business is through the use of promotional strategies! Ever visited a grocery store for your favourite product and suddenly ended up purchasing a distinct product? Or perhaps thought up why people most times buy an unintended product for use? However, this might be due to many factors […]
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